Point of Sale Design
The Bottleshop at the Notting Hill Hotel was given a rebrand to engage new retail business while retaining neighbourhood regulars.
Versatile and flexible, the Bottleshop logo acts as a stamp, reflecting the origin of the Hotel and its roots in industrial-era Australia. The colour palette is inspired by the traditional amber and green glass of a beer bottle. The elongated, tall brand typeface speaks to the Art-Deco-inspired interiors of the Taproom; the flagship bar inside the Hotel.